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| web review: homeboyz maintain the cool |
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Homeboyz entertainment has grown from a simple Deejaying unit back in the early 1990’s to an entertainment group spanning event organizing, a record label, radio and TV, a music academy, and even a water bottling company. The group’s website, homeboyz.com, is true to form as a display of the entertainment outfit’s creed of hip, neo-style, and functionality. Right from the onset, the site welcomes you to a party feeling, with a flash player showing a group of silhouette girls dancing on the header and an audio clip. This is in keeping with their mantra of ‘keeping the crowd moving’. Together with the headphones and a turntable, there is no doubt this is an entertainment company. The homepage is packed with entertainment, including latest music videos, embedded from Utube, and the top five music records and videos. But the rest of the content area is largely filled with ads for Homeboyz products and some other advertisers. And the design does have the odd clunk. The homeboyz logo sits conspicuously on the header. Though it is artistically done, the logo and the header would look even better if they were seamless rather than looking like two separate entities. The brands showing at the top could also be links to the brand pages and be a bit clearer than they are. Then, the top menu is a copy of the main menu. Though this helps in navigation, the site builders could have taken the opportunity to add different links on the main menu. The black, earth brown and blue themes work well. And the graphics are great. The animation and the banners are artistically done and the different links all pull the visitor to a new and interesting entertainment section. From the main www.homeboyz.co.ke site visitors can move on to other homeboyz product sites that are equally captivating. www.homeboyzradio.co.ke is colourful and easy on the eye, and you can listen to the station online. A joomla CMS creation, the site has very clean image and a few local and international stories. They should, however, work on ensuring that there are no broken links. From the radio station, to the work stations, the music school and the production studio (which they refer as the producshizzle), the site has laid bare their head offices with a picture tour. The picture gallery could be more intuitive and accessible. As it is, it seems you have to have a special programme to view the images on the first page or there is an error somewhere, but images on other pages are showing. Overall, the homeboyz site has lived up to the standards we have come to expect from this entertainment unit; fresh, stylish, hip and very cool graphics. A four out of five star is our rating. |
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